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Alex (Jibeom) Kim, CEO
Mr. Kim has worked in the animal industry as a specialist in animal feed and related businesses for over three decades, starting his career with the Korea Animal Improvement Association in 1991.
Mr. Kim currently oversees the production and customer support divisions of EASY BIO, as well as I-feed, a leading brand for specialized piglet feed in South Korea, and contributes to the development of differentiated products and programs through innovative management strategies.
Mr. Kim earned a B.S. in Animal Science from Seoul National University, South Korea in 1991 and was given the ‘Exemplary Taxpayer Award’ in 2019 as the CEO of EASY BIO.
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Stevenson (Ilhwan) Hwang, Vice Chairman
Since joining EASY BIO in 1999, Mr. Hwang has also worked at Kemin Industries as a specialist in the animal industry. Since 2006, he has led the feed additive business and international business of EASY BIO.
He served as Chief Executive Officer for over eight years, overseeing the company’s overall management, including its feed additive business, and was responsible for making final decisions on major corporate matters.
He also holds key leadership positions for major overseas subsidiaries in the US, UK and abroad, including Chairman of the Board for Devenish Nutrition LLC., and Pathway Intermediates Ltd. UK. Through these roles, he continues to promote EASY BIO’s innovative solutions in the global animal resource industry.
Currently, as Vice Chairman of EASY BIO, he oversees the company’s expanding global business and the operations of its affiliated companies, while leading strategies for sustainable growth and long-term value creation in the global market.
Mr. Hwang earned his B.S. in Animal Science from Seoul National University, South Korea in 1997 and an M.S. and a Ph.D. in Ruminant Nutrition from the same university. He earned his MBA in 2012 from the IGM (Institute of Global Management).
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Jongcheol Kim Managing Director and Head of FSBU
Starting as a consultant in 1991, Mr. Kim has worked on the front lines of the animal industry in South Korea for over a decade and helped resolve the issues faced by many animal producers.
Since joining EASY BIO in 2002, Mr. Kim has become a Managing Director and Head of FSBU who oversees I-feed, South Korea’s leading brand for specialized piglet feed. He places focus on the front lines and brand marketing. Since the launch of I-feed in 2004, Mr. Kim has played major roles in sales and marketing and established an R&D system where ‘eating, mixing, feeding and weighing’ what was developed is the norm. Large-scale in-house trials have also been touted by Mr. Kim which led to a public announcement of the standard feed intake of piglets in South Korea, presenting a new standard for the animal industry in South Korea and also bringing farmers closer to success.
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Daegyu Min Executive Director and Head of the Jiksan, Ipjang, and PII plants
Mr. Min has conducted years of research at EASY BIO’s Bio-Resource Institute. He has been contributing to the production of solutions in the animal industry by applying the research findings to the production and quality management of animal feed and additives.
As the Head of EASY BIO plants, Mr. Min oversees the general operation, production, quality, asset and risk management at Jiksan and Ipjang plants. In addition, he is in charge of adopting cutting-edge technologies to stay in tune with the 4th industrial revolution to safely and efficiently produce specialized piglet feed and feed additives.
After earning a B.S. in Microbiology and Food Engineering (Fermentology) at Dankook University, South Korea, Mr. Min received a Ph.D. in from the Graduate School of Business Admnistration of the same university. He was also awarded by the Governor of Chungnam Province in 2013 and the Beomjeong Academic Thesis Award of Excellence in 2018 and an Award of Excellence for Doctoral Theses given by the Korea Research Academy of Distribution and Management.
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Danny (Seok Hyeon) Cho, CEO
Mr. Seok Hyeon Cho, Chief Executive Officer of EASY BIO Co., Ltd., is a seasoned executive with over 20 years of experience in the animal industry.
He joined EASY BIO after more than a decade at CTC BIO, where he specialized in the sales and marketing of feed additives. He currently oversees the overall operations of the company’s feed additive business and drives sustainable growth in the global animal nutrition industry through innovative feed additive solutions.
Mr. Cho holds a B.S. in Animal Science from Konkuk University, South Korea, as well as an M.S. in Ruminant Physiology and a Ph.D. in Poultry Nutrition from the same university.
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Jae Won Kim, Vice ChairmanCEO
Mr. Kim began his career in feed sales and has built a comprehensive understanding of the entire animal nutrition industry through a succession of leadership roles,
including Head of the Marketing Division and CEO of affiliated companies. His broad industry perspective has been shaped by extensive experience spanning sales, marketing, and corporate management.
As Head of the Ethical Management Office at EASY Holdings and subsequently as Chief Executive overseeing affiliated companies,
he played a pivotal role in advancing the Group's management systems across its core business divisions while driving sustainable and disciplined growth.
Currently serving as Vice Chairman and CEO of EASY BIO, Mr. Kim is dedicated to delivering innovative solutions that enable the Company to respond proactively to the rapidly evolving global livestock industry.
He is also focused on maximizing synergies among the Group's affiliated companies and translating its long-term vision into tangible business outcomes.
Mr. Kim earned his bachelor's degree in Animal Science from Seoul National University and received a master's degree in Marketing from the Korea University Graduate School of Business.
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Kate KangIT Strategic Management Team Director
Ms. Kang is an IT specialist with expertise in one of South Korea’s best feed formulation software. With over 30 years of experience in the field, Ms. Kang has overseen the establishment and upgrading of an ERP software at Woorison F&G and Maniker’s Cheonan Plant (formerly known as Seonghwa Foods) which are sister companies of EASY BIO.
Ms. Kang is presently the IT Strategic Management Team Director and as such is responsible for the establishment of an ERP software and upgrade at EASY BIO, adoption and servicing of Format Solutions, South Korea’s first feed formulation software that helps save costs while producing high quality animal feed.
Ms. Kang has completed the Real MBA for Industry 4.0 program offered by MaeilBusiness Newspaper.
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Johnny KangHead of Sales Division
Mr. Kang with his over 15 years of experience in the animal industry oversaw marketing at Daeho Co. Ltd. for 10 years, identifying new business opportunities and developing new products.
After joining EASY BIO, Mr. Kang led the national business operations of the company’s feed additive division. He currently serves as Head of the Sales Division, overseeing both domestic and international business units. Through organic collaboration with the marketing department and the corporate research institute, Mr. Kang has contributed to supplying solutions based on science and providing added value to customers for environmental friendly animal industry and mutual growth with customers.
Mr. Kang has an M.S. in Feed and Nutritional Science from Konkuk University, South Korea.
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Ron KimHead of Bio-Resource Institute
Mr. Kim constantly researches and develops core technologies for developing high-value-added products by using biotechnology and creating future-oriented value.
Mr. Kim is currently the head of EASY BIO Bio-Resource Institute, contributing to the development and verification of innovative solutions for the livestock industry such as the analysis of feed additives, ISO/IEC 17025 accreditation, etc.
After earning a master’s degree in Microbiology, Mr. Kim earned a Ph.D. Animal Resources Science from Dankook University. Also, he completed the MBA course at the IGM World Management Institute in 2022.
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Jihoon ParkifeedBU Morning on the Farm Division Director
With over 20 years of experience in South Korea’s animal resource industry, Mr. Park is a specialist in animal feed and specialized feed for piglets in particular. He joined EASY BIO after working four years at AT Feed.
After serving for multiple years as a Sales Team member, Product Manager, Marketing Team Lead and Sales 2 Team Lead for I-feed, Mr. Park is currently the ifeedBU Morning on the Farm Division Director to chart a new path for the brand’s growth.
Mr. Park has a B.S. from the Department of Animal Science at Seoul National University, South Korea.
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Paul ShinCSO
Since joining BASF Korea in 2003, Mr. Shin has worked in the sale of feed additives. After joining EASY BIO in 2007, Mr. Shin has become involved not only in sales but also in finance, accounting and overall management of the company to become a specialist in the business management of solutions in the animal industry.
Mr. Shin currently serves as Chief Sustainability Officer (CSO) of EASY BIO, where he is dedicated to reviewing and advancing the company’s sustainability vision to drive strategic growth and ensure effective execution.
In addition, he oversees the Global Business Planning Division, leading global operations including product registration and export, raw material sourcing, intellectual property management, overseas partner and subsidiary management, as well as the establishment of foreign entities and strategic advisory functions.
He also heads the Global Management Academy Division, spearheading global business expansion and talent development initiatives across EASY BIO and its subsidiaries.
Through these efforts, he plays a pivotal role in positioning the Group as a leader in the global animal nutrition industry.
Furthermore, he is responsible for formulating and managing mid- to long-term strategic plans to strengthen the competitiveness of EASY BIO and its subsidiaries, systematically building a sustainable foundation for the Group’s long-term growth.
Mr. Shin has a B.S. in Animal Science and an M.S. in Animal Nutrition from Korea University, South Korea.
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Hongbeom YeomFinancial Support Division Director
Mr. Yeom is a specialist in sales management and credit with over 20 years of experience in South Korea’s animal resource industry. After working at Purina. and AT Feed, Mr. Yeom joined EASY BIO.
As Financial Support Division Director at EASY BIO that sets a new standard for the biological resource industry, Mr. Yeom is working hard towards efficient sales, credit management and customer satisfaction based on the core values of EASY BIO, namely Think New, Keep Challenge and Share value.
Mr. Yeom has a B.A. in Business Management from Namseoul University, South Korea.
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Wanggu LeeifeedBU Sales Division Director
With over 14 years of experience in the animal industry, Mr. Lee is a specialist in solutions for piglets. He has worked towards producing healthy piglets by drawing on his expert knowledge and first-hand experience with the digestion, physiology, growth and development of piglets.
Mr. Lee currently oversees the ifeedBU Sales Division, South Korea’s leading brand for specialized piglet feed. Based on a firm belief of Homo Proponit Deus Disposit that when one does his best, the rest is taken care of by the universe, Mr. Lee has presented a new standard for specialized piglet feed and conducted training on the latest technologies and knowhow. Mr. Lee’s latest plans include aggressive foray into international markets including Southeast Asia by leveraging the advanced technologies of South Korea’s animal industry for further growth on a global scale.
Mr. Lee has a B.A. in Swine Nutrition.
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Hanbae LeeGlobal Management Academy Division
Since joining EASY HOLDINGS in 2012 and working on research and development in swine for many years, Mr. Lee joined EASY BIO in 2018 to expand global business by marketing and managing technical support in the feed additive business.
Mr. Lee was dispatched to Furst McNess Company, a U.S subsidiary of EASY BIO in 2021 and has been in charge of strategic planning, and corporate management so far, contributing to the global growth of EASY BIO.
Mr. Lee has a B.S. in Animal Science and M.S. in Non-ruminant animal nutrition from Seoul National University, South Korea, and earned a Ph.D. in Immunonutrition from Virginia Polytechnic Institute and State University, United States.
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MinSung YoonHead of iFeed BU
Mr. Yoon has been incorporating innovative technologies into field solutions of the industry through constant academic research for the sustainable development of South Korea’s swine industry.
Since joining EASY BIO in 2005, Mr. Yoon has been in charge of developing piglet feed, marketing feed additives, and serving as the Marketing Director at Farmstory Dodram B&F.
As the BU Head of ifeed, South Korea’s leading specialized piglet feed brand, Mr. Yoon has driven its sustained growth and established a new paradigm for the nation’s swine industry through eco-friendly initiatives, leading the industry toward sustainable development.
After earning a B.S. in Animal Science from Seoul National University, South Korea, Mr. Yoon obtained his Ph.D. in Animal Nutrition from the same university.
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Hyun LeeifeedBU Northern Business Division Director
Mr. Lee is a swine expert with more than 19 years of experience in the livestock industry, joining EASYBIO in 2006 and currently overseeing ifeedBU Northern Business Division.
Mr. Lee is striving to create competitive new values by providing innovative technologies, products, and services for the success of Korean swine farmers, and as a prepared swine expert, he is ontributing to the success of customers by presenting new standards in changing times.
In addition, Mr. Lee is actively fostering swine experts with attentive listening, field-oriented, and positive passion, which are the core values of ifeedBU.
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Sophia JungHuman Resources Division Team Lead
Since joining the company in 2003, Director Sophia Jung has built extensive experience across HR, general affairs, and overall corporate operations. Drawing on her broad organizational expertise, she has developed and implemented people centered HR strategies that reflect the voice of the field.
Currently, she oversees the full spectrum of human resources management, including recruitment, performance evaluation and compensation, labor relations, HR policy planning, and organizational culture. She is committed to building an HR system where both the organization and its employees grow together. Grounded in legal and regulatory compliance, Director Jung has established a stable and structured HR framework, while championing an approach that connects people and strategy. Through this leadership philosophy, she continues to strengthen the company’s sustainable competitiveness.
Director Jung holds a Bachelor’s degree in Feed Production Engineering from Kangwon National University. She completed the e-MBA Foundation Program at Ewha Womans University Graduate School of Business and, in 2024, graduated with highest honors from the MBA program at IGM World Management Institute, further expanding her management expertise.
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Hongki Seol Financial Management Division Team Lead
Mr. Seol is a financial accounting expert with more than 20 years of experience. He joined EASY BIO (now EASY Holdings) in 2009 before splitting the company and serving as the Financial Management Division Team Lead.
Mr. Seol contributes to EASY BIO becoming a global leader with advanced management systems and culture by focusing on building a transparent and sound corporate culture and financial structure based on his long-standing expertise and capabilities in accounting, tax, funds, and disclosure.
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Eric KwonGlobal Management Academy Division
Eric Kwon joined the International Business Division of EASY BIO in 2016, overseeing feed additives business operations in North and Latin Americas. Leveraging years of experience in international business within the Americas, in 2019, he was seconded to the Midwest region of the United States to contribute to the establishment of Pathway Intermediates USA, a subsidiary of EASY BIO, thus facilitating the continuous growth of the animal feed additives business in North America.
Mr. Kwon holds a Bachelor's degree in Animal Science from Seoul National University, South Korea, and a Master's degree in Ruminant Animal Nutrition Physiology from the same institution. In 2016, he earned his Ph.D. in Ruminant Microbiology from the University of Illinois Urbana-Champaign, United States.
"We are committed to presenting a new standard of the food value chain through constant efforts.”
Since its establishment, EASY BIO has held itself to the mission of providing healthier food items, by developing and supplying feed additives and specialized piglet feed solutions. Drawing on its expertise and the competitiveness of its products, the company is rapidly developing international markets. EASY BIO is committed to growing into a global leader in its field, by thinking long and hard about the future of sustainable animal businesses. With an open mind and heart, and by learning new knowledge and technologies, we aim to become a corporation that creates value and presents a new standard for the food value chain in the 21st century, thereby contributing to a healthier life and a cleaner environment.
EASY BIO is working towards creating the best value
based on the principles of ethical and safe management.
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Daegyu Min,
Executive DirectorHead of the Jiksan, Ipjang, and PII plantsView profile -
Paul Shin,
Managing DirectorCSOView profile -
Wanggu Lee,
Managing DirectorifeedBU Sales Division DirectorView profile -
Johnny Kang,
DirectorHead of Sales DivisionView profile -
Hongbeom Yeom,
DirectorFinancial Support Division DirectorView profile -
Kate Kang,
DirectorIT Strategic Management Team DirectorView profile -
Eric Kwon,
DirectorGlobal Management Academy DivisionView profile -
Ron Kim,
DirectorHead of Bio-Resource InstituteView profile -
Hongki Seol,
DirectorFinancial Management Division Team LeadView profile -
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MinSung Yoon,
DirectorHead of iFeed BUView profile -
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Hanbae Lee,
DirectorGlobal Management Academy DivisionView profile -
Hyun Lee,
DirectorifeedBU Northern Business Division DirectorView profile -
Sophia Jung,
DirectorHuman Resources Division Team LeadView profile
Ethical Business Management
EASY BIO acts on ethical business management to be a transparent,
fair and law-abiding corporation.
View more about EASY BIO’s ethical business management.
Safe Business Management
- Days of No Accidents!
EASY BIO prioritizes the health and safety of all of its members by implementing safe business management practices to create a ‘safe workplace’.
The principles for safe business management at EASY BIO
- EASY BIO has established safe business management objectives to prioritize the safety of its members and customers, as well as the welfare of its employees. Through regular safety inspections and training, EASY BIO seeks to become a business with zero accidents.
- When a safety incident occurs, an immediate emergency response is prioritized. It is then reported in person or via phone to the CEO to minimize damages. Within six hours of the incident’s occurrence, a ‘safety incident report’ based on who, what, where, when, why and how is drafted to prevent recurrence.
The safety clock of EASY BIO
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EASY BIO Seoul Office
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EASY BIO Ipjang Plant
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EASY BIO Jiksan Plant
